The click bait monster of the internet: Instant gratification — Here’s how to avoid it

Abhishek Kale
10 min readDec 1, 2017

The internet has us believing that everything can be solved in 5 easy steps and you don’t even have to think “need a business idea? Here are 55.”

Inventing crazy names for things that make absolutely no sense just for the sake of making a sale and instilling the idea that “You yourself have to put in zero work for this to work, the one simple thing which you have to do is buy our product.”

This is the most redundant ideology the internet is feeding nowadays.

Everything will be done for you just pay the money, everything is easy and does not require more than 6 steps, 10 steps and so on, the crazier the number and the more audacious a claim, people are likely to believe it and fall for the trap of passive involvement.

You read the pitch, you bought into the idea and now you want to improve your life right away, this one particular product “Lose 10 kilos without exercising” is going to solve everything.

You click the buy button, the product gets downloaded on your system, you already feel positive and accomplished for buying something that will improve your life and you feel extremely gratified as things are going to change now.

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Abhishek Kale

The world is your playground if you keep an open mind and seek. At soulo, we seek sound from the noise of world wisdom. Start seeking — → soulomotivation.com